Media Navigation
As recently as the late 1990’s your advertising needs could usually be satisfied with just two or three mediums. At that time, many of our clients thrived with newsprint, direct mail/inserts, TV and radio. The cardinal rule of seventy (reaching at least 70% of one’s target audience) could be achieved quickly and easily.
Today, media fragmentation has seriously muddied the waters. Facebook, Google Ads, Twitter, web banner ads, satellite radio, home DVR’s, and a myriad of additional media options are creating confusion for many advertisers. At times digital products are turning in an unsustainable cost per sale. Traditional media like TV, radio, newspaper, inserts, direct mail, billboards, etc., have experienced large revenue losses and now offer great fire sale opportunities. Where are the real values? Measuring who should stay and who should go is what we do. It is in fact our specialty. If the R.O.I. isn't right we know exactly who to cut.
We measure every advertising product to the cash register.
Contact us today for more information.
our social proof
Client Testimonials
"I have been in the car business twenty years, and I have work with no better organization that D Daniels. Jeremy is amazing, gets all the ads to radio, TV, digital and print quickly and correctly. Very very happy with the company and Jeremy." 
Robert Flynn Automotive Dealer
dDaniel has made me a believer. They thoroughly know their stuff. They’ve helped me improve profits and removed a ton of stress! I recommend them! 
Matt C. Home Services Company
"dDaniel has done some great things for us; their direct mail expertise really impresses me. For years, I tried tapping into my database using different types of mailers. It wasn’t until after dDaniel implemented their program that we began to see results beyond what I could have ever imagined." 
Greg D. Home Services Company
“dDaniel Advertising has been my full-service marketing company for 11 years. They always keep my budget in-line and have a great understanding of the Infinity from Marvin window. With dDaniel, I can honestly say that lead quality and lead quantity has never been an issue.” 
Tom P. Home Services Company
“dDaniel’s marketing counsel is in a world of it’s own. Saying that their media selection and negotiating skills are impressive is an understatement. dDaniel handles all my marketing needs, including digital, and Window World of Long Island is better for it.” 
Les L. Home Services Company
“When my remodeling company retained dDaniel Advertising as our full-service agency, they made very specific claims. Not only were all those claims fulfilled, we actually exceeded our growth projections. For three straight years, now, we’ve experienced huge growth! dDaniel truly delivers results and I highly recommend their services.” 
Dave V. Home Services Company
"dDaniel Advertising always takes care of our advertising needs. Thanks to all!" 
APLS BADEN Home Services Company
Top notch advertising agency, increased our business by 30% year over year Joe Staffilino Automotive Dealer
I've been working with Mike from D Daniels for about 7 years now. He is always a pleasure to work with, has a great attitude and great ideas. Allison Lada Exterior Remodeler
"We have been working with dDaniels Advertising for 12 years! Would recommend to anyone! Highly professional! Handles things in a timely manor!" Outten Chevrolet Automotive Dealer
"Great service and guidance! I tell other business owners in my networking group about dDaniel Advertising. Our digital traffic has already surpassed our initial goal. Keep up the great work!" Shelby Business Owner
"dDaniels doubled my revenue just upon their first marketing promotion for my business! I explicitly remember my accountant telling me that whatever I did, to keep doing it. For the next 15 years, I never looked back. Thank you to Dave and the rest of the team. God bless." Dino F. Restaurant Owner
Best Agency in the Biz! Hands down! They specialize in TV, radio, print, direct mail, logo creation, market evaluations and many other services. They use proprietary information and programs created by dD to create custom market analysis specifically created for your company, that no other agency in the world has. Truly a one stop shop for all of your marketing needs. Leah Miller Fashion Designer
"This company not only has great prices for their awesome advertising but the people are so nice and helpful. They really care about getting you seen and heard about. You get a lot of bang for your buck with dDaniel!" Joseph Polujan Home Services Company
"I have been in the car business twenty years, and I have work with no better organization that D Daniels. Jeremy is amazing, gets all the ads to radio, TV, digital and print quickly and correctly. Very very happy with the company and Jeremy." Robert Flynn Automotive Dealer
175+ YEARS OF COMBINED EXPERIENCE
Our Knowlege
Your Power
The new media world can be maddening and difficult to navigate, but the goal is still the same; reach at least 70% of your target audience with a compelling message in their buying cycle… and that’s what WE DO. We make that happen for you. So before we create that “compelling message” and eye-catching design, we begin with (“the Science”) necessary to help you achieve the elusive 70% goal.
What We Do
Market Research
Marketing Zip Code Analysis
Advertising Agency R.O.I. Measurements
C3PE (Cost-per-percentage-point-of-exposure)
C3PB (Cost-per-percentage-point-of-business)
Market Surveys
CPS (Cost-per-sale) Reports
Daily, Weekly, Monthly & Annual Reports
Strategic Planning
Extensive Annual Marketing Plans
Market Feasibility Studies
Creative Process & Analysis
Marketing Consulting
Investor Presentations
Sales Forecasting
Bank Business Plan Ready
Media Buying
All Digital Platforms
Television
Radio
Cable
Newspaper & Publication
Internet
Outdoor/Billboards
Mixed Media
Marriage Mail
Creative Development
Brand Building
Corporate Identities
Messaging &Positioning
Printing & Related Services
Direct Mail
Newspaper Inserts
Marriage Mail
Door Hangers
Business Forms
Brochures
Catalogs
And a great deal more
Advertising Production
Internet
Television
Radio
Print
Point of Purchase
Email
Video Production
Infomercials
Direct Marketing
B to B & B to C
Direct Mail
I.P. Targeting
Email
Door-to-Door
Telemarketing
Graphic Design
Print
Digital
Outdoor
Vehicle Wraps
Signage
Mail
Logo Creation
To Name A Few
Online Marketing
Website Design & Programming
Online Content Development
Internet Advertising
Social Media
Search Engine Optimization
Pre-roll Video
Email Marketing
Search Engine Marketing
& Whatever is the Latest
Website Optimization
Keyword Optimization
Organic Content
Blog Posting
Videos
Graphics
Public Relations
P.R. Strategy & Positioning
Press Releases
Media Database Development
Crisis & Issues Management
Charitable Partnerships
Event Planning
Special Events
Promotions
Product/Brand Launches
Signage
Outdoor Billboard
Banners
Posters
Exterior/Interior
Digital Signs
Yard Signs
Contact us today for more information.
